Best Free Logo Maker: 7 Options for 2023

The best free logo maker offers an affordable way to build the foundations for your brand when you’re eager to start selling as quickly as possible. While a free logo maker won’t give you the unforgettable and unique logo of paying for a professional designer, it can be a helpful tool for a range of situations.

Free logo makers allow you to experiment with ideas, so you have a better idea of what you do and don’t want when you pay to have your logo professionally made. A free logo maker can also give you placeholders for presentations and temporary logos when you’re in a rush to sell.

Today, we’re going to be listing some of the best free logo makers available, chosen for their versatile range of designs, simplicity, and functionality. Keep in mind, these logo makers can only accomplish so much, it is a good idea to dedicate at least some cash to logo design when possible.

What are the Best Free Logo Maker Tools?

Hatchful – Shopify’s Free Logo Maker

“Hatchful” from Shopify is a free logo maker, created to give companies, designers, and freelancers the initial starting point they need to launch a brand online. Because it’s hosted by Shopify, you know you’re getting a high-quality tool, created with simplicity and versatility in mind.

There are literally hundreds of templates to choose from, with a variety of designs to suit different niches and business models. The great thing about Shopify’s logo generator, is even though you’re not going to pay anything for the design, you don’t have to compromise on resolution or professional-looking quality.

With endless design possibilities, it’s easy to explore a range of potential visual identities for your company, with various color combinations, icons, and fonts. There’s also the option to download free social media assets and high-resolution files when you’re done.

The design studio is beautifully easy to use, and you can even get template and graphic suggestions customized for your specific industry.

Pros 👍

  • Hundreds of templates to choose from
  • Excellent selection of fonts, graphics, and formats
  • Various unique color combinations and icons
  • Easy to use interface
  • Reliability from Shopify


Powered by artificial intelligence, Looka promises a smart and simple way to design a beautiful brand, with minimal stress. This online logo maker asks you a couple of questions about your company, like the name of the business and your preferences for various design elements, then creates a unique logo you’ll love from the answers.

The solution is extremely easy to use, with the option to create a new logo in a matter of minutes. You can tweak various aspects of your logo, and change different elements with sizing, colors, and more. There’s also access to a range of fonts and layouts, depending on your needs.

Because the Looka logo generator offers a range of options to choose from, you can get some excellent inspiration for what a logo might look like if you wanted to get something professionally designed. You can even see mock-ups of your logo in different environments before downloading.

The Looka solution also allows business owners to create other branding assets, like signatures for their email, social profiles, and more.

Pros 👍

  • Multiple logo file options for download
  • Artificial intelligence to help you build a unique logo
  • Excellent selection of graphics and fonts
  • Lots of ways to customize your logo
  • Very easy to use

Wix Logo Maker

As one of the most popular tools for online website creation, Wix helps companies of all sizes get started online with minimal effort or expense. The company also has its own logo maker, so you can build a brand image instantly, without having to pay for a designer.

The Wix logo maker comes with the option to download high-resolution files of your logo, or print-ready files and social media kits, so you can start showcasing your brand immediately. You can also download brand guides with all the hex colors and details you need for your logo to help you create brand consistency.

There are a number of ways to design your logo with Wix. The first option is to hire a professional designer. Wix will match you with a professional to create a logo on your behalf, so you can keep the headaches of creating your own design to a minimum. Alternatively, you can tell Wix about your business and they’ll suggest a range of logos for you.

If you choose the free version, you can customize the designs suggested by Wix in a range of ways to make your brand image look as unique as possible. Once you’re done, you can download image files in a low-res version to use wherever you like. You’ll need to pay of you want one of the high-resolution downloads.

Pros 👍

  • Excellent, easy-to-use backend environment
  • Lots of design options to make your brand stand out
  • Convenient brand guide information included
  • Great for customization with fonts and colors
  • Ideal if you’re already using a Wix website


When it comes to leveraging design and graphical elements with limited time and money, there are few companies more popular than Canva. The online design tools offered by this business cover a lot more than just logos, such as social media images and free graphics. You can really create a host of powerful visual products within the Canva ecosystem.

The logo maker available from Canva is one of the most effective on the market. Like with most of the logo makers on the web today, you’ll start by answering some questions about your company, and then you can select an option from a handful of templates suggested by the system.

The Canva logo maker does most of the work for you, giving you everything you need to choose a beautiful design with intuitive tools. There are also plenty of free elements to play with. You can pay to use a larger selection of premium elements if you need to, and you can also pay if you want a transparent background for your logo, which can be quite helpful.

If you don’t want to pay anything, there’s still plenty of functionality to experiment with, and you can download your logo as a print-ready PDF too.

Pros 👍

  • Various options for free downloads
  • Excellent environment with easy-to-use tools
  • Lots of free graphics and template options
  • Option to upgrade to use more premium designs
  • Various customization options


Most people know Fiverr as the place to go for freelancer project support. However, the solution also offers a free online logo maker for entrepreneurs too. The solution is very straightforward, similar to the options from Tailor brands, UCraft, and many others. You can adjust the icon size, colors, typeface, and various other options to get the image you want.

What’s great about Fiverr is the intuitive design experience you get with your logo creator. You can enter your business name, then select from a range of styles to suit your target image. The logo generator produces a selection of potential designs for you, then you can tweak those styles to suit the loo and feel of your brand.

As an added bonus, if you want someone to enhance your logo with Adobe, or create a range of vector files on your behalf, you can access the help of one of the many designers on Fiverr. They’ll be able to stick with your color palette and make adjustments according to your needs. The whole process combines free logo creation with the potential for something more advanced.

Pros 👍

  • Easy to use and intuitive solution
  • Hire professionals to create the perfect logo
  • Access a range of download SVG, PDF, and JPG options
  • Direct access to graphic design experts
  • Great for business cards and websites

Tailor Brands Logo Maker

If you’re looking for a custom logo with minimal stress, Tailor Brands offers one of the top logo creator tools on the market. Rather than just allowing you to scroll through logo templates at length, the solution comes with an AI system. The AI-powered tool helps you to find a professional logo by asking for information about your business.

All you need to do is give your company name and a few other details, and the logo builder will suggest options for your brand identity. As you pick elements you like most, the free logo design system will learn more about the kind of design you want.

The more information you give, the more your custom logo design tool can create something unique to you. Once you’ve got the basics down, you can when use the drag and drop logo maker tool to make the final tweaks on your design. Unfortunately, there are limitations in what you’ll get to download. Only the basic JPG at 192 pixels is free.

You’ll need to upgrade to the paid solution to get more file formats, or you can consider using a professional logo designer with the initial ideas you have as a starting point.

Pros 👍

  • AI solution makes it easy for any small business to find a logo
  • Convenient all-in-one environment for a business logo
  • AI solution builds ideas off your brand name
  • Customizable designs for a beautiful logo
  • Minimal learning curve


Another excellent business logo solution for beginners looking to create their own brand from scratch, Zyro is a wonderful and easy-to-use tool. The free logo generator from Zyro simplifies the design process to help you create a great logo in no time. The service is free to use, and it helps you to sort through a range of logo ideas to find what you need.

To get started, you simply pick a starter design, and choose a color and shape. After that, you create a company logo that’s fully customizable according to your needs. Although you might not get quite as many logo styles and options as you would with other products, Zyro is definitely user-friendly. The ability to build designs quickly makes this product greater for t-shirts and logo placeholders.

If you’re not too concerned about professional options right now, and you just want a good logo to jump in with, this could be the product for you. It’s even possible to download a relatively high-resolution logo when you’re done designing, which isn’t the case with many other brands.

Pros 👍

  • Great for experimenting with a range of logo styles
  • Free, easy to use environment
  • Various customization options to choose from
  • Straightforward features are easy to learn
  • Good for beginners

Experiment with Free Logo Makers

The great thing about experimenting with free logo makers, is that you can explore as many options as you like without breaking your budget. In fact, you could even access a wider range of potential logo designs by creating options with a range of different websites at the same time.

Once you’ve found a few designs you might be interested in, you can consider taking the resulting graphics to a designer to see whether they might be able to tweak and enhance your chosen image based on your specific needs.

Just keep in mind, the features you get from a free logo maker are going to be naturally limited. You may need to be prepared to start small with a very limited range before eventually getting the professional image you want.

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